Imarticus Learning - Big Data Analytics Training Institute | Certification in Big Data

The sheer amount of data that is being generated today can totally be called as the marketers’ dream. Anyone in the marketing industry might know the very importance of being able to work with an audience which is not just the target audience of the firm, but the right kind of target audience. This is all come to be true due to the presence of data science and big data. This data is usually generated in huge amounts through various Internet of Things devices that are used by the majority population in their homes, social media profiles and so on. Did you know that today with the right kind of tools, you could actually go ahead and drive your own campaign on the basis of the right kind of data and by gathering the same from the right kind of places as well? It is almost like the business which deal in data science, have found out a huge gold mine for themselves by landing on such great amounts of  right kind of big data . This way they are able to have successful conversions of ...

These days our country in particular and the world in general are facing a huge unknown demon in terms of the issue of breach of privacy. While Snowden from the fame of Wikileaks had already released the confidential documents of the kind of secret surveillance, which the powerful countries had in place to keep a tab on developing centres of powers, in particular India. What is more baffling that maybe the capitalist brigade of our own country also has the potential to compromise our data, if they ever fall prey to the advent of various dangerous viruses like Petya or Wannacry. With the newest run in of the Government of India with the Supreme Court regarding whether linking of our Unique Identity Cards or Aadhar Cards with our phone number, has prompted the running of a lot of questions in the minds of the general public. This is worrisome mainly because of the recent reports of data base hacking of prominent telecommunication network companies like Jio and Airtel. These databases ...

Ranked as one of the best jobs to have all across the globe by Glassdoor, Data Science happens to be a field with a lot of changes and developments in store for itself. This being said it is very important to note that when it comes to data science, these changes are just not within the field itself but are also influenced by various developments around it. Most commonly noted of these developments. These developments could refer to the development of new technologies like  Artificial Intelligence  or its commonly known acronym as AI and Cloud. Both these technologies have proven to be quite instrumental in the transformation of the field of data science which is why many companies now are able to access slightly sophisticated intelligence data and at the same time are able to increase the speed at which they can innovate new possibilities. This is why teams of  data scientists  are increasingly employed by many, not because they look good as a part of the comp...

Companies, especially in the field of data science, are known to be quite the picky employers, for the very reason that there exists a lot of competition in the industry. There has been a study quite recently, the findings of which state that a number of data scientists who have been already working as professionals, learned to work the way they do not through a proper course of formal training but rather through either a professional training course or through those courses that are available online for free. Professional training courses today, have been very much on the rise mainly because the industry has begun to actually be transformed into this quest for the most suited employee. This is because the companies today don’t just want anyone who can wing it, but rather want a professional who is able to sort out things and get the work done in the most effective manner possible. Which is why candidates are today looking to get thoroughly trained in order to become industry end...

When data science emerged, many believed that it would be a cup of tea for only those who were used to being confined in a single cubicle of an office, crunching away at the numbers in front of a blank computer, all day long. But it may seem that data science as a field has proved them all wrong. While the use of this concept is more often done for optimization of various process in which programming and coding plays a huge role, but at the same time this is also true that today, data science has begun to play a bigger role in the various fields like healthcare, science, military and so on. The newest to be added to this ever growing list is the field of sports. The United States Of America’s National Basketball league or as it is popularly known, NBA has been one of the first sports leagues to having granted the permission for the entry of  big data science and data analytics  into the insides of the locker rooms. This is ...